Getting a flu shot every year isn't a priority like it should be. But if COVID taught us anything, it's that people rally around protecting the health of our communities. So we found a fresh way to drive advocacy using the language of social media to turn a simple act of health care into something enviable.
By empowering people to be an “influencer” by spreading the word (and not the flu), we helped AFC, the largest independent, family-owned urgent care business in the country, give their National Flu Prevention week an exciting, community-activating revitalization.
